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Product Marketing for Technology Companies
Mark Butje
★★★★★
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- Автор
- Mark Butje
- Год издания
- 2005
- ISBN
- 0750659947
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Аннотация
Book DescriptionThe author compresses his twenty years of experience to take a step-by-step approach to the product life-cycle, and covers areas such as: * selecting target markets * creating a positioning statement * writing a financial paragraph * moti
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