A Genies Wisdom: A Fable of How a CEO Learned to Be a Marketing Genius

Аннотация

The era of the celebrity CEO is over. Savage press coverage, warring boards, and a distrustful public are putting more pressure than ever on CEOs to perform at every level, including tough marketing calls they might not have the background to make. So, i

Отзывы читателей

Оставить отзыв

Ваше имя Отзыв Проверочный код Отправить отзыв